Daily Focus – Day 138: Make the Instructions Skimmable

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Part of Daily Focus: 365 Practical Notes for Solo and Small Business Owners.

Customers rarely read instructions as a continuous essay.

Instructions are usually consulted at the moment a question appears, not read for pleasure from beginning to end. Descriptive headings, short steps and visible warnings help customers locate the answer without processing unrelated material first.

Try this today: Break one dense explanation into steps, labels or short sections.

Keep in mind: Instructions work best when the needed answer is easy to locate.

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