Part of Daily Focus: 365 Practical Notes for Solo and Small Business Owners.
An offer can sell well while creating an unsustainable number of questions.
Count repeated questions as well as total contacts and note whether they concern access, fit or use. Strong sales with rising support may require clearer onboarding, a price change or a delivery redesign before volume makes the hidden cost larger.
Try this today: Track support contacts per customer or sale for one period.
Keep in mind: Operational cost belongs beside commercial success.
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